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How might we teach children about the  weather  ?

Children already develop their own will at an early age. This often shows for the first time in the need to meet the morning clothes selection itself. However, due to insufficient prior knowledge of the subject of weather and not observance of the weather forecast, children therefore choose not weather-related clothing. The problem of parents are, children still leave the decision itself and to ensure the appropriate clothing selection.

Market research

The market at weather stations is saturated. Most products are in the lower price segment. In order to make an accurate weather forecast, weather apps are used in addition to expensive professional weather stations. Due to the increasing digitization of weather data, the product group does not serve a specific target group. By concretizing and focusing on a new user group, new potentials in design and functionality emerge.

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Target group

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i decide what i want to wear!

ideation

PRODUCT ANALYSIS

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story

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Sensor

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nightlight

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